This summer, sport is an inspiration for multiple brands, with the Athletic Cosmetic Company, a high-performance beauty brand designed to be worn when participating in sports and physical exercise, and D.S. & Durga, which has been influenced by the upcoming U.S. Open to create a tennis-inspired fragrance. On the perfume front, Florence by Mills has entered the fragrance category this week with a botanical scent, and Coach has looked to love for the messaging behind its latest perfume release. Cult favorite fashion brand Heaven by Marc Jacobs has collaborated with Bleach London to create three unique semi-permanent hair colors inspired by ’90s and noughties pop-culture classics such as Ginger Spice, Keith Flint, The Fifth Element, and No Doubt. Here’s what else happened in beauty this week:RETAILTrichologist-developed Act+Acre will be the first scalp care brand to launch at Sephora in 235 doors nationwide and online, marking this partnership as Act+Acre’s largest retail expansion to date. Act+Acre’s product rollout will start on Sephora.com on August 15 with 16 products, followed by their in-store launch on August 18 with 6 product SKUs, including a Sephora exclusive collection debuting in October for the holiday season.Function of Beauty made its first foray into brick-and-mortar retail with Target in December 2020 and is now expanding into Sephora. The customized beauty brand will launch a new range of hair products called Function of Beauty Pro, which includes four shampoo and conditioner mask duos infused with the brand’s new bond-building technology and catering to one of four hair types: straight, wavy, curly, or coily.